Month: November 2009

Lessons from Sheila Marcelo, the Founder & CEO of Care.com, on Starting Your Own Business

I recently had the wonderful opportunity to conduct a podcast interview with the Founder and CEO of Care.com, Sheila Marcelo, on behalf of American Marketing Association. I am currently serving on the Board of Directors of SoCalAMA both as an elected Board Member and VP of  Strategic Alliances and one of my main goals is to connect our members with successful business executives such as Sheila. I believe it is of incredible value to get some real insights and genuine advice from individuals who have excelled remarkably in their respective fields.

Sheila Marcelo photo

Sheila is without a doubt one of those business professionals whom you would feel privileged to listen to. She has started her company Care.com in 2006 and managed to create an exceptional business model and a multi-million dollar company in a very short time. Just a year later, her company was recognized by the Stevie Awards for Women in Business as Best New Company of the Year.  She has since become a household name having been appeared on NBC’s Today Show, CBS’s The Early Show and ABC News Now where she had provided families with care planning advice.

You are probably already curious about Care.com as a business. Continue reading